From Showrooms to Show Stopping Events: Next Turns Test-Drives into Brand Loyalty

Mobile Tours, Consumer Events, Sponsorship Activations, Automotive Ride & Drives
Client Since
Event days
500+
Test drives
400k+
Sales leads
250k+

A showroom-focused strategy that bridges legacy automakers with modern consumer needs.

Next has worked with some of the world’s largest automotive brands. Our experiential marketing campaigns have made their brands and products more relatable, approachable, and relevant to target audiences through interactive displays, real-world driving experiences, integrated media events, and nationwide mobile tours.  

Our extensive automotive industry experience includes strategy, design, and production. From sporting events like the NCAA Final Four with Buick to Sports Car Racing with Nissan to State Fairs and Festivals with Chevy, or NFL and NHL games with Ford, Next’s automotive programs are engineered to create measurable impact and generate valuable sales leads.  

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